I need Oxygen

 

By: Nadeem Bokhari

Last week I experienced a little intellectual infertility and did not feel like touching my computer. It happens once in a blue moon when working with these yet "not-so-smart" machines. Can hardly wait for the new technology to be part of the market in which one can completely communicate with a computer. At least computer "supper-users" will free up 12 hours a day of their lives from sitting in a chair. I as an IT professional can't be less excited than a businessman or an executive who wants to work from a beach.

Whether it’s working from a beach or while jogging at a park, the only constant is work. Computers like an exorcist will become nightmares for all of us. Technologists are trying to feed artificial intelligence into plastics, vegetables and metals. Once, they used to say "what goes around comes around" and now they say "garbage in - garbage out", and this time they meant computers. While this statement is still true, the outsourcing partnership in software development is horrific. My dream of working while jogging at a park may be delayed, adding more fat to my blood.

Since, dollar per hour is the key in Western market, outsourcing means a lot to cheaper markets. If brains in west could be vested into the "fresh" Asian "heads", probably, the dream of working while jogging in parks isn't that unrealistic and far fetched.

So if we can “Bridge” small businessman with Asian cheap labor, we can start yet another fusion, a chain reaction of brain storming. After all that is what will be going into those plastics, vegetables and metals. Creativity for less is the key to start and innovation for more is to success.

In the fast growing markets and overwhelming work environment "small-business" owner has to work round the clock. Them are the wisest in their business, but are most challenged in the methods of technology. Till all of them are replaced with new born babies in next twenty to thirty years, we are obliged to help them understand how new technology can increase their revenues.

Currently, Internet is the answer. Sell more with fewer and inexpensive experts. Soon, due to abundance of "do-it-yourself" like software tools, it will be less profitable. However, mass production of pre-configured, pre-designed solutions for small business and domestic use may continue for a while. Volume may be the key here to generate profits. One thing is for sure, customization may not be easy in such products.

Security is top agenda at hand and will be for ever. Database and Web application scripting to automate functions and hasten production are top priorities these days. Where "marketing & advertising" is the "chicken" the new techniques will be "golden eggs".

Every thing that I have mentioned above takes lots of hard work and time to do. But it takes no time to copy it. However, individualized solutions neither are easier to create nor can be copied. But these require much intelligence. Sitconsulting is working along these lines. Slowly and gradually, we are building a great team of technicians, developers and programmers who are willing to work for less in the beginning and then grow to benefit from innovative and individualized solutions for each customer we work with.